ABOY’S FRESH LUMPIA: A deliciously healthy Filipino food born out of a child’s all-time favorite

ABOY’S FRESH LUMPIA | http://www.urmajestysire.wordpress.com | All rights reserved

Aboy’s Fresh Lumpia was established in July 2010 and was born out of an entrepreneur’s desire to bring to the market, an authentic, all-vegetable fresh spring roll similar to the popular CChinese spring roll, the latter being an all-time favorite of his then 11-year old son, Aboy.

The concept was to offer a healthy, reasonably priced, yet just as- delicious- substitute to the more expensive chinese spring rolls available in chinese restaurants and delis, and turn the concept into a food cart business, making it more accessible and more affordable to a greater number of Filipino consumers.

At the same time, the need to offer something “Filipino” and uniquely different from a chinese spring roll persisted. Hence, the idea of an all-vegetable “chinese lumpia” with the option of an egg wrapper roll, freshly cooked on site, came to life.

Hence, the name “Aboy’s Fresh Lumpia” was coined, and the first outlet was launched at Rustan’s Supermarket Shangrila Plaza Mall in October of 2010.

ABOY’S FRESH LUMPIA is made of stir-fried carrots, cabbage and julienned jicama (singkamas), wrapped together with minced garlic, seaweeds, mung bean and ground nuts | http://www.urmajestysire.wordpress.com | All rights reserved


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